The Group / In summary / Vision and goals / Vision and goals

Vision and goals

Atlas Copco's vision is to become and remain First in Mind—First in Choice® of its customers and other key stakeholders.

To us this means being a leader; we strive to be the one you think of first and then choose as your business partner or employer. We should be seen as an innovator that sets the standards and exceeds high expectations.

Our mission

Atlas Copco’s mission is to deliver sustainable profitable growth, which means that we do everything we can to ensure reliable, lasting results with responsible use of resources; human, natural and capital.

We strive to have a global presence, utilizing our established sales and distribution networks. The growth will primarily be organic, supported by selective acquisitions. We firmly believe that what gets measured gets done. Therefore we have established a number of goals:
  • The customer-focused goals safeguard market expansion as well as customer satisfaction and loyalty. We will deliver energy efficient, productive, safe and reliable products and service at all times.
  • The operational goals focus on people management, environmental achievements, health and safety, and on business ethics and integrity.
  • The goal for annual revenue growth is eight percent, measured over a business cycle. At the same time the ambition is to grow faster than competition.

Committed to sustainable productivity

Committed to sustainable productivity is our brand promise. This is a promise to ensure reliable, lasting results with a responsible use of resources – human, natural and capital.

Atlas Copco Investors - goals (us)