Welcome to Power to choose
A unique – virtual – location where you can discover Atlas Copco Rental’s Total Solutions and meet our experts.
What’s the main goal of the virtual event ?
The purpose of our “Power to choose” virtual event is twofold: inform and share knowledge. We want to inform (potential) customers about the newest equipment in our fleet. Innovative solutions made possible thanks to in-the-field experience and for real-life applications. Some of these applications were also integrated into our Wall of Fame. The knowledge-sharing aspect of our event emphasized that we do not only have the most cutting-edge and agile solutions on the market, but we also have the experienced experts who can help our customers in any situation and application. Even a guest speaker, Sarah Bovy. Professional racing driver in the WEC and she talks to us about “performing under (high) pressure.” The Breakout Rooms are more general introductions to specific aspects of our services. Because sustainability goes beyond green energy, we wanted to integrate Water for All as well. The combination of all this content gave visitors a complete picture of who we are, what we do, and what we stand for.
Why is it called power to choose ?
“Power to choose” is the key message of our Marketing Strategy. Many of our customers have very ambitious sustainability goals, and we have to ensure that even when they only temporarily rely on our equipment, they can expect to meet – and potentially even exceed - those goals. Choice allows for consistency. Choice guarantees efficiency. Choice means safeguarding your competitive advantage. Choice means being able to do the right thing. Our customers have the power to choose. To choose the right, most efficient, and sustainable Total Solutions.
At Atlas Copco, we have been turning industrial ideas into business-critical benefits since 1873. By listening to our customers and knowing their needs, we deliver value and innovate with the future in mind. Great ideas reinforce sustainable development. At Atlas Copco Specialty Rental, we team up with our customers to set up state-of-the-art temporary air, flow, steam and nitrogen solutions. Our passionate experts have extensive application and equipment knowledge. We understand our customers' needs and can provide a total solution for any industry, no matter if it is for emergencies or planned projects. We are a division of the Power Technique business area, headquartered in Boom, Belgium and offer specialty rental solutions under several brands around the globe.